Customer Relationship Management Software

‘Customer is god’ according to MK Gandhi. From this, we can understand the importance of customer to a business. Repeating of customers leads the business to sustain in the  long run. Customer relationship management (CRM) software provides enables business  to build customer loyalty. If the software is not properly used, it will be a huge waste of money.

Now we will discuss advantages of the CRM Software.

Advantages:

• Better customer service: Customer relationship management software provides the information about the customer. With that the organization can serve better to that customer.

• Customer loyalty: With better service, customer loyalty will increase. Customer loyalty can lead to referrals to new customers.

• Cross sell: Customer information will help to cross sell the products or services. Cross sell means selling product or service to the already existing customer.

• Huge customer database: Can maintain a huge customer database with the required information to further service and contacts.

• It is a useful resource for the sales team.

• Increase revenue earning.

• Easy to make cold calling with the customer information and previous history.

• Call centers can manage very effectively.

• It provides the facility to reduce the time to get new customers. The time can spend for other developmental activities.

• Be a first source to research the customer satisfaction and any of customer based researches.

Disadvantages:
The following are the disadvantages of the customer relationship management software

• Customer relationship software cannot integrate well with the other modules.

• CRM is costly to the company and uses up a lot of resources.

• Because of improper integration, data transfer has to be done manually into the other modules. It will consume more time.

• In fact, the customer relationship management software is mostly helpful to the sales department. Any other department neglects it.

• Employees may resent the software. It is difficult to convince them to change from old to new technologies or changes.

• Adopting new technology or updating needs training employees. The employees may get the fear of unfamiliarity of the new software. And the productivity is decreased.

• Additional work to input all the customer data is essential. It may get irritate to both employee and the customer.

• It is difficult to integrate customer relationship management software with management information systems.

Thus, there are both advantages and disadvantages of customer relationship management software. If it fails, it may not affect business process, but is a wastage of time and money. If it works properly, it can become a plus to the organization with a large size of customer database.

Pros and Cons of Natural Gas Vehicles

Natural gas is one of the cleanest alternatives among the fossil fuels. Natural gas mostly contains methane and produces less greenhouse emissions. In the United States, natural gas vehicles are not available on a large scale. A few models are offering for sale. As there are pros and cons for gasoline vehicles, natural gas vehicles also have so. In this article, we will discuss the pros and cons of natural gas vehicles.

Pros with natural gas vehicles:

• Green vehicle: With the traditional fuel vehicles, air pollution becomes a huge concern. Natural gas vehicles' green house emissions are far less than the traditional fossil fuel vehicles such as gasoline. Natural gas vehicles produce 20 percent to 40 percent less smog, and 5 percent to 9 percent less greenhouse emissions. The emissions from natural gas vehicles are not such hazardous as gasoline to the environment.

• Availability of natural gas resources: More than eighty percent  of the natural gas used in vehicles is produced in the United States only. Natural gas deposits are available in a huge amounts. Natural gas has not been used to the same extent as is the case with petroleum.

• Maintenance cost with the natural gas vehicles are low. Most people buy the car for long term purpose. So, it will be a relief for the vehicle owners.

• Natural gas is less expensive than the gasoline.

• Natural gas is lighter than the air. When there is any accident, it will dissipate and safer than liquid fuels which are flammable. The fuel tanks in the natural gas vehicles are also thicker than the gasoline or diesel vehicles.

Cons with natural gas vehicles:

• The natural gas vehicles are not readily available and are not much popular as petroleum vehicles. The initial cost of the vehicle or the technology implementation is very high.

• Natural gas vehicles are not as much faster as petroleum based vehicles.

• In vehicles, natural gas is stored in a pressurized fuel tank and it is a big safety concern of the passengers.

• Because of low popularity of these vehicles, fuel stations are also not available as much as gasoline.

• Very few models of natural gas vehicles available from the auto manufacturers at present in the United States.

• The mileage of the vehicle and the range for the natural gas vehicles is lower when compared with its counterparts of gasoline based vehicles.

• Natural gas is also a fossil fuel. So it cannot be considered renewable fuel.

There are both advantages and disadvantages for the natural gas vehicles. In some parts like environmental friendly and clean fuel exceeding the petroleum. In terms of initial cost, performance and availability of fuel, these are far behind.